The Art of Weight Loss

Simplify your WEIGHT LOSS journey by learning how to work SMARTER and not harder.

Can we be honest for a moment- Weight Loss is hard.

It’s frustrating.

It’s confusing.

It’s draining emotionally, financially and physically.

And- since everyone seems to be an “expert,” it feels like what "works" changes almost daily. Most of us can’t keep up with it all, let alone try to apply it.

I understand this frustration.But, I also know that there’s a better way to approach weight loss that allows us to rise above the clutter and start having success right away.

After years of taking bad fitness advice and attempting just about every diet known to humanity, I realized that the biggest issue with losing weight isn’t knowing what to do, but rather, understanding how to do it. Because, while there is a science to losing weight, there's also an art to it. Here is where most weight loss "secrets" are found. Learning how to balance the two is what allowed me to lose 200 pounds and keep them off for the past 15 years.

But it’s not just me who has found my unique approach to be successful, so too has my friend Rose.

She asked for my guidance through her weight loss journey, and after about a year, she was over 100 pounds lighter and finally ready to start a family.

Malia was a little different.

She wasn't as interested in losing weight as much as she wanted to gain confidence in herself and get into the best shape of her life. Years later, I’m still getting thank you messages from her.

Now it’s your turn.


Your Instructor

Jeremy Rochford
Jeremy Rochford

Jeremy Rochford is an Award Winning Athlete, Author, TEDx Speaker, and Weight Loss Superhero.

Having lost 200LBS and kept it off for the past 15 years, Jeremy travels the country speaking about the secrets of weight loss and how to help everyday people work SMARTER and not HARDER towards their fitness goals

What comes with the “Art Of Weight Loss” MasterClass?

  • The Art of Weight Loss Video Course
  • The Art Of Weight Loss 63 Day Journal
  • Members Only Exclusive Accessibility and Accountability
  • The Already Made for You Shopping Guide
  • Out to Eat Fast Food/Restaurant Guide
  • “Win The Day” Time Reclamation Guide
  • Easy To Follow Exercise Guidelines

The “Art of Weight Loss” is a master video class that provides a step-by-step introduction to living a healthy lifestyle that will last far beyond any fad. We keep our approach SIMPLE yet effective so it can fit into YOUR busy lifestyle. It's available on your cell phone, so it's like having a personal weight loss mentor in your pocket!

63 Day Journal: Life is hard enough to plan for; your weight loss shouldn't be. Our process is simple and effective. Give us 63 days of your time, and we'll offer you back the quality of life you deserve. Here I teach you how to incorporate fitness into your life!

Member-Only Exclusive Accessibility: Have you ever wondered: “I wonder what an expert would think of this?” Well, now you have that ability. As a part of the “Art of WeightLoss" family, you'll have full access to ask me anything through our Facebook group. I’ll be on there answering questions, sharing wins, and giving advice that will help deepen your understanding and help you reach your weight loss goals.

Already Made For You Shopping Guide: As I've never lost weight with special shakes or protein bars, I would never ask you to. In fact, most of my "diet" comes from Wal-Mart or whichever grocery store has the best sales. Here, I teach you HOW to shop, and you incorporate your favorite foods! This checklist is full of food options that show you exactly what I eat to lose weight and keep it off. Our approach does NOT require the purchase of pre-packaged foods or expensive items. Nor will we ask you to go to lavish extremes. Rather, we encourage quite the opposite. Everything can be found at your local grocery store. My average grocery trip for a family of 4 is less than $75 each week.

Exercise Guidelines: Our approach to exercise is quick and easy! Truth be told, I lost my first 100 pounds from merely walking. You can take these ideas and incorporate them anywhere you like.

Member-Only Exclusive Accountability Group: In the heartbeat of the "Art of Weight Loss" community, you will get to engage with not only me, but also with people from around the world who actively participate in helping motivate, encourage, and inspire each other!

Time Reclamation Guide: If you’re like me, you find it frustrating how “weight loss models and influencers” fill up Instagram with glam-shots of their 2-hour workout or $200 Personal Pilates session as though that's the only way someone can be successful. Having gone through the process, I've found it quite easy to make your time work for you so weight loss can fit into your busy schedule. This guide shows you how.

Out To Eat Guide: Who said you have to give up going out to eat to lose weight? Now you will go out to eat prepared!

Lifelong “Art of Weight Loss” Friendships: You will get to connect with people all over the world who are on the same journey you are!


Don’t waste another moment waiting for your life to begin. Let today be the day where you choose to add years to your life and quality of life to those years. The time has finally come to live the life you deserve by learning how to work SMARTER and not HARDER towards your health.

Get started now!